Are you a Digital Marketer on the hunt for your next challenge? This could be the next step in your career path. We’re looking for a gun marketer who has worked across end-to-end digital campaigns, native advertising, social and essentially all things digital to create media products that enable brands to connect with an active and in-market audience.

 

Got drive? You’ll fit right in

carsales are an ASX top 100 with world class technology and advertising solutions. As the largest online automotive, motorcycle and marine classifieds business in Australia, they are now growing across Latin America and Asia.

carsales built its name in Australia and today our know-how and industry leading platforms extend across the globe.  We continue to broaden the reach of our operations with interests in leading classified marketplaces in high growth, developing markets in Brazil, South Korea, Chile, Mexico and Argentina. We leverage our world-class technology and IP to accelerate the growth of our eco-systems in each market to deliver world-class customer-centric solutions which help all customers buy, sell and own with confidence.

The product and media team at carsales enable brands to understand, engage and influence relevant, active and in-market consumers across Australia’s #1 automotive website. carsales is the clear auto market leader, with the largest audience of in-market car buyers and the largest auto marketplace in Australia.

 

The role

carsales is on the hunt for an innovative, digital savvy product marketer to help us bring their new cars product roadmap to life. This is an opportunity to utilise your digital marketing experience in the planning, building, iterating, maintaining, scaling and creating innovative media products. This a collaborative role, where you get to be part of an innovative, high performing, fast paced team.

3 reasons why this is a killer role:

1. You will help transform carsales offering for Australian consumers as well as the world’s biggest Automotive brands and their dealers
2. Be at the cutting edge of innovation in the automotive space and shape the future direction of the industry
3. Flex your digital marketing muscles whilst gaining exposure to all aspects of the carsales consumer and commercial business

 

Synopsis

Reports to Senior Product Manager – New Cars

• First 6months: own the new car showroom roadmap for carsales, roll out new consumer experience, grow revenue (from showroom related advertising), own OEM engagement and content enrichment.
• Key stakeholders: Internal: design, tech, insights, marketing, sales teams. External: OEMs, Dealers

The ideal candidate will be a product-centric Digital marketer, ideally from client side, with experience managing paid / owned digital (i.e. digital campaigns, website, content). You will need to be passionate about auto or have auto experience.

This role is a blend of tech, business, data and customer experience.  In this role you will be helping carsales to transform the new car experience we provide for buyers and sellers.  Hands on experience with google analytics and other user insights tools highly valuable.

You will have the ability to think and act at two speeds – this means managing the short-term pressures required to hit monthly/quarterly revenue targets, whilst keeping your eye firmly on the broader vision and ensuring what we build is scalable and profitable over the long term.

 

Key responsibilities

• Grow advertising revenue as a result of consumers enquiring on new cars, grow new car customer NPS, OEM sentiment/engagement, grow new car audience volume/engagement/conversion
• Lead product manager and main point of contact for new Car Showroom and related OEM products
• Product management for model showcase, clearance centres, new car showroom content, including:
  • Product research, ideation, planning and validation
  • Market analysis, risk analysis, supplier assessment, customer research and prioritisation
  • Product design, development, testing, release
  • Internal and external GTM, product packaging, roll out, adoption
  • Lifecycle management including maintenance, iteration, scalability, sunset

 

What you’ll do

• Live and breathe digital media and marketing. You’ll be delivering solutions that innovate the way brands connect with audiences.
• Work with incredible advertising, design and technology experts to drive customer value and growth.
• Manage and deliver the roadmap for digital advertising products for Australia’s top automotive brands to ensure we deliver the right media solutions to meet their needs and exceed their expectations
• Deliver incredible results and drive sustainable uplift in revenue through solutions that create business value, customer value and scalable tech.
• Use insights to understand the carsales strategic and competitive position in the online advertising and media landscape, so you can deliver media products that are industry leading.

 

 

What we’re looking for

• Digital natives and lovers of marketing with qualifications in Marketing, Communications, Business or something similar.
• Solid experience and a robust understanding of media, online advertising or end-to-end digital marketing. You might currently be agency side or client side – involved in planning marketing campaigns, buying media, etc.
• A can-do, proactive work ethic and a results driven mindset – you’re happy to get involved with any task required to get the job done and you thrive on metrics
• A track record of delivering digital projects and marketing campaigns. Anything involving audience targeting and ad tech would be ideal!
• The willingness and commitment to grow – professionally and personally.
• A lover of all things tech – you may not be a total ‘tech-spert’ but you’re comfortable using technology and online systems.

 

Why people love working here

“We’re lucky enough to work with so many different passionate people and teams, from the initial stages of solving a problem to launching a product and everything in between”

Nikki Pecora, Commercial Graduate, New Cars

“We build the future for new car sales by defining and executing our product roadmap to develop products that our customers love”

Saransh Sharma, Product Manager, New Cars

 

Why apply?

carsales offers extensive opportunities to learn and evolve in a diverse, fast-paced and dynamic environment. We are committed to our people through many ongoing initiatives associated with culture and benefits, career development, health and well-being, community, work-life balance, reward and recognition. We continually strive to attract and retain the most talented people through a number of programs designed to support learning and development. When you work at carsales you don’t just have a job, but you have a rewarding career.

carsales is an equal opportunity employer who prides themselves on providing a diverse workplace that brings out the best in its people. We encourage everyone of all ages and background to apply. 

Expressions of interest, which may include a cover letter and CV, can be emailed to sophiedeligny@bkdexecutiveleaders.com 
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And just a quick one… 
Successful candidates joining the carsales family are required to undergo a National Police Record check and must have full-time Australian working rights on an ongoing basis.

Got drive? You’ll fit right in.

We’re on the hunt for a proactive and energetic Key Account Manager to join our Media Agency team in Melbourne. You’ll build relationships with our current clients as well as develop and foster relationships with new contacts. If you’re results driven, we need you to come in and take responsibility for revenue growth across Melbourne media agencies with strategic account management and development.

What you’ll do 

• Manage relationships with our key media agencies and be the key point of contact for any marketing and advertising needs. You’ll be meeting with clients to discuss new opportunities, products, marketing and advertising.
• Influencing clients to understand the role we play in the car buying journey.
• Gather data, insights, results and anything else you need to create engaging and moving presentations to be delivered to prospective and current clients.
• Coordinate all elements of campaigns to ensure that every client’s campaign is delivered to the best of its ability and that all advertiser expectations are met.
• Work with our other internal teams to respond to briefs but also come up with proactive solutions for our clients.

What we’re looking for 

• An experienced and commercially sharp media sales expert. You’ll come with a track record smashing targets and a strong understanding of Digital, Agency and/or Media. An interest or experience in the auto industry would be great, but isn’t a must have.
• A can-do, proactive work ethic and a results driven mindset – you’ll be a self-starter with the hustle to kick down the door, hit the ground running and do whatever it takes to get the job done!
• A confident communicator who can build sustainable relationships with internal and external stakeholders. Someone who comes with established relationships on all levels across the media world will be highly sought after.
• An articulate communicator (both on paper and in person) who can create and deliver engaging presentations to variety of audiences on all levels.
• A lover of all things tech – you may not be a total ‘tech-spert’ but you’re comfortable using technology, talking ad tech, talking to trading teams and guiding clients on industry best practise.
• Excellent attention to detail with exemplary time management & organisational skills.

carsales is an equal opportunity employer who prides themselves on providing a diverse workplace that brings out the best in its people.We encourage women and men of all ages and background to apply.

Expressions of interest which may include a CV and cover letter should be forwarded to julieanne@bkdexecutiveleaders.com

—

And just a quick one… 

Successful candidates joining the carsales family are required to undergo a National Police Record check and must have full-time Australian working rights on an ongoing basis.

Background

Racing.com is Australia’s premier thoroughbred racing media organisation.  A joint venture between Racing Victoria and Seven West Media, Racing.com operates a national 24 hours a day, seven days a week linear free to air channel, broadcasting Victorian, South Australian and Hong Kong racing, plus market leading news and form services on its digital and social platforms.

The Role

The role of GM Content & Editor in Chief will be responsible for:

• News room and editorial agenda across all platforms
• Content, engagement and growth across social media platforms
• Production of short and long form feature stories
• Content relationships with key industry partners (breeders, syndicators, sales bodies, trainers, jockeys, owners, race clubs and state bodies)
• Revenue team focused on delivering multi-platform content and advertising solutions for clients.
• Growth agenda on new media platforms (social and OTT services)
• Content sharing alliances with other media outlets (domestic and international)
• Departmental rostering, resource planning and people development responsibility for circa 15 people

Plus:

• Member of the senior Executive team reporting to the CEO
• Deep working relationship with other divisional heads – broadcast; digital; wagering
• Regular appearances in broadcast platform as talent

Please email cover letter and CV to benbuckley@bkdexecutiveleaders.com

Applications close: Monday 27 May

Background

Thread Communications was established in 2012 as an independent communications agency and was acquired by Australia’s leading sports entertainment content syndicator, Crocmedia, in early 2017.

The Thread moto is “Work Hard and Be Nice to People“.  They’re about substance over sizzle, simplicity over complexity, efficiencies over shortcuts, and deeds not words.  The common thread is positivity, agility, ability to multitask, think on your feet and draw from experience – be thinkers and doers who always ensure the best possible outcome.

Core scope of services

• Communications/PR
• Sponsorship management
• Activation & experiential
• Creative execution

The Role

Thread currently has an exciting opportunity for a sports-mad Account Director – Sponsorships, based in Sydney.

This position has the responsibility of managing AFL and A-League sponsorships on behalf of client/s (including a global QSR brand).  You will manage rights-holder relationships and develop and deliver exciting activation and leverage concepts to amplify the partnerships and drive fan engagement.

The role will also drive strategic growth for the Thread business in Sydney through a strong new business development focus.

Client Management 

• Oversee the development of key relationships; proactively building and maintaining strong strategic relationships with clients and rights-holders and partner media, creative and digital agencies
• Coordinate execution of client contractual deliverables to meet client/s expectations and deliver upon the established objectives
• Ensure strong levels of communication across key stakeholder groups internally and externally
• Assist in driving the development of bespoke leverage and activation strategies for clients to maximise partnerships
• Deliver value and innovation across clients’ partnerships, campaigns and promotions
• Oversee scope of work and contractual discussions with clients managing the day to day reporting documents and reviews

Business Development 

• Drive business growth, agency integration and leadership across Thread and broader Crocmedia team
• Call on your extensive network to open opportunities
• Identify and acquire new business opportunities with a focus on commercial growth
• Encourage integration all at levels across the business
• Manage and grow the team in Sydney to become a thriving, profitable business
• Manage Sydney office P&L

Expressions of interest, which may include a covering letter and CV, should be emailed to sophiedeligny@bkdexecutiveleaders.com

Applications close: Friday 17 May