Background:

Laduma is a full service immersive tech company. Offering world leading solutions, we do everything from consultancy, hardware, software, event delivery and data analytics across a range of technologies including virtual and augmented reality and immersive projection.

Laduma has offices in the UK, USA, South Africa and Australia.

The Role (Melbourne Based):

The Sales Manager is responsible for establishing and meeting the APAC sales targets of the company according to revenue objectives and to ensure sustained growth and profitability. The SM is responsible for developing a strategic sales plan that will support these goals and ensure customer satisfaction. This person will also be required to sell and bring in business.

Essential Functions:

• Create and implement an APAC sales strategy for Laduma.
• Present, promote and sell company services and products using effective techniques to existing and prospective customers.
• Develop annual sales plan with clear targets in support of company strategy and objectives.
• Direct implementation and execution of sales policies and practices across all divisions of the company.
• Coordinate communications, support sales plan objectives, and meet organizational expenditure requirements in conjunction with the Chief Marketing Officer.
• Perform cost-benefit and needs analysis of existing/potential customers to provide the most return on investment and promote ongoing associations.
• In cooperation with the business development group, provide superior customer service and client maintenance.
• Engage in multi-channel sales strategies which may include networking, social media, direct sales, trade shows, industry relevant presentations or any other effective platform necessary to achieve sales targets.
• Supply senior management with reports on customer needs, challenges, interests, competitive activities, and potential for new products and services.
• Keep abreast of best practices and promotional trends through ongoing research.
• Performs other related duties as assigned.

Applicants are required to have at least 3 years sales experience and proven developed  relationships with corporate organisations, consumer brands and agencies across education, government, sport and or medical industries. Such experience should be referenced specifically in the initial application.

Expressions of interest which may include a cover letter and CV should be sent to julieanne@bkdexecutiveleaders.com

Background:

Digital Eagles are one of the fastest-growing digital marketing agencies in Australia and are seeking a Social Media Marketing Manager to join their growing team. 

If you are a Social Media Manager with agency experience and experience working with a multitude of clients, then this could be the role you have been dreaming about. 

Digital Eagles’ people are their greatest asset. You’ll have the opportunity to work amongst some of the most experienced and technical minds in the industry. They are a supportive team where you can learn, be heard and grow your career. 

The Role:

You will have the responsibility of building, maintaining and expanding relationships with both new and existing clients. You will be managing a range of projects from setup to completion, including full-funnel campaigns and social media marketing campaigns. You will be managing a range of campaign tasks; including developing and overseeing the scope, budget and scheduling of projects – ensuring deadlines are met.

What you’ll need:

• Minimum 3-5 minimum years of experience in Marketing/Paid Social
• Excellent team management and collaboration skills, ability to support and nurture fellow team members
• Possess a strong understanding of paid social media advertising platforms and know-how to define, segment and target people online with an ability to deliver reporting
• Ability to deliver paid media campaigns across social channels, with a heavy focus on Facebook and Instagram
• End to end campaign management including communications planning, briefing, campaign execution and reporting
• Experience in analytics and insights to help maximise campaign performance
• The day-to-day management of clients’ advertising campaigns including Facebook and Instagram
• Establishing productive & collaborative relationships with our team to ensure projects run smoothly
• Working collaboratively across Sales, Marketing and Customer Support teams to lead the successful on-boarding of new accounts; understanding key client business drivers and ensuring extraordinary customer success and retention
• Effectively address inquiries, feedback and complaints raised by customers
• High attention to detail and experience in analytics and reporting to ensure that all campaigns are driving brand awareness an overall increase in sales
• Ensure campaigns are customer-focused, engaging and impressive
• Experience in Adobe Photoshop or relevant design software
• Facebook Blueprint Certification not essential but highly regarded

What you’ll bring:

• Be positive and forward-thinking to contribute ideas and knowledge around internal systems, productivity and job profitability
• Be a self-starter, initiator and a person who has something to prove
• Be confident in using your experiences and expertise
• Contribute to your workplace culture because a great workplace is one where everyone is respected, engaged and valued!
• You’re an agile team contributor who is proactive and able to anticipate and jump on mission-critical tasks. You’ve got a wicked sense of humour and creative flair

Expressions of interest which may include a cover letter and CV should be forwarded to julieanne@bkdexecutiveleaders.com

Background:

CHE Proximity believe that more than ever before the medium, the messaging and sequencing are inseperable from each other.

‘Unlike any time in history, connecting the medium, the message, and its sequencing to the consumer is more vital than ever.

Connected creativity is the synchronisation of strategic positioning, engaging creative, combined with the next generation of engagement planning to ensure ideas create the cut-through needed to deliver the strongest commercial performances. Today, creativity cannot be left to chance. One brand expression or big TV ad is simply not enough.

More than ever, brands need to live in culture and our consumers worlds, allowing audiences to not only consume brands, but take part in owning, creating and amplifying them. To do this, the role of influencers, publishers, the news and bought media are inseparable from each other and the expression of the idea itself. To create such work, the classic disciplines of the marketing mix – advertising, experience, PR, CRM, media, digital – must all be unified, removing P&Ls, biases and incumbency to reveal a new breed of agnostic agency, resulting in connected creativity.

At CHE Proximity, they see this as the shift from brand as advertising to brand as experience. It is as profound a change in advertising as the printing press was to the democratisation of information. CHE Proximity are investing their every effort into leading this transformation and in doing so, supporting the sustainability of their cherished industry as an essential ingredient of modern commerce.

This is what they call Connected Creativity.

The Role (Melbourne):

Investing in People

Mentor/Coach the broader team – Planning, Investment & Performance

Key People and Development support for the media team

Support the team in their development and build them to be key individuals within the agency

Help the team problem solve, time management, build relationships internally within the agency and with clients

Pumping up Media

Maintain and develop GAD relationships to ensure consistency of expectations and output of work

Design processes and instigate relationships between Brand Planning team and Media to ensure consistent strategies across our clients

Interrogate current media partners to identify new business opportunities and take relevant ideas to internal stakeholders

Encouraging media to be present at all creative briefings to ensure we are driving the ideal full service scenario

Build training initiatives for Account Service and manage internal media training

Showcasing CHEP

Continue working closely with Client Patch and managing these specific client relationships

Consistency of Output from the agency – proud of presentations, pushing the boundaries (wow moments), media firsts

Work on new business with:

• Key involvement in pitches
• Scout new business opportunities
• Key contact for new client onboarding/set up

Continue to build strong relationships with media partners to ensure we are delivering the best outcomes for our clients and making partners want to work with CHEP.

This role requires at least 5 years relevant industry experience (applicants should outline such experience within the application).

Expressions of interest which may include a cover letter and CV should be forwarded to Julieanne@bkdexecutiveleaders.com

Background:

We are currently recruiting for a Commercial Strategist with an innovative, publicly listed organisation in data, technology, media and content. This is a senior role, reporting directly into the Commercial MD, with 3 direct reports. The successful candidate will have a number of years experience as a Strategic Manager of a business and or division.

Key areas of responsibility;

Background

TRIBE is an Australian startup revolutionising influencer marketing across the globe. Since launching 3.5 years ago, TRIBE’s traction and growth has been nothing short of impressive. The company has attracted $18M of funding from private and institutional investors, has successfully expanded into the UK, and now the US. TRIBE is self-serve marketplace where brands can easily identify, connect and buy social media influencer content. Founded by Digital Content expert and TV/ Radio personality Jules Lund, TRIBE has won numerous industry accolades and occupies a leadership position in their respective markets.

The Role

TRIBE is looking for a curious growth marketer to join their fast growing global company and Growth Marketing team. The successful candidate will be responsible for devising and executing paid, social and email drip campaigns to drive the acquisition, activation and retention of TRIBE’s influencers and creators. On top of digital tactics, this role will stretch to event based activity, manual activation and a range of social media tactics. Data and results driven, this person will be able to report on campaign activity and suggest optimisations to continuously drive better results. A nimble (and creative) thinker, they’ll be ready to take on this challenge and test the new approaches daily – as that’s what drives and excites them.

 The role is based in Melbourne, Australia but with a global remit across our main markets – Australia, UK and US.

Expressions of interest which may include a cover letter and CV should be forwarded to julieanne@bkdexecutiveleaders.com

Background

News Corp Australia are Australia’s number one and most influential media organisation with more than 150 prestige brands across news, sport and lifestyle. Each month more than 17 million Australians choose to consume news and information from News Corp Australia’s digital and print products – more than any other media group in Australia.

The Role

Lead your team to develop and drive advertising sales strategies and innovative responses to campaign briefs and grow revenue from national key accounts. Provide client-focussed media solutions across all of News Corp’s offerings including digital, print, video, podcasts and content integration.

Reporting to a Group Sales Director, you will lead a team of experienced and motivated Key Account Sales Managers while demonstrating your tenacity and resilience to forge strong relationships with direct clients.

• • Mentor and coach the team ensuring they reach their potential and exceed their sales targets.
  • Maintain a high performance culture of collaboration and creativity to ensure commercial business goals are met.
  • Interpret industry trends and guide the team to deliver creative concepts to meet client expectations.
  • Identify opportunities for the business to grow/diversify revenue.
  • Bring your proven experience in tailoring media advertising solutions to this role where your innovative ideas will be embraced.

Expressions of interest which may include a cover letter and CV should be forwarded to julieanne@bkdexecutiveleaders.com

Background

The Role

Expressions of interest which may include a cover letter and CV should be forwarded to julieanne@bkdexecutiveleaders.com

Background

About Pakenham Racing Club (PRC)

Established in 1875, PRC has a long and proud history, from humble origins, it is now a leading, multi faceted business-group covering; major events, hospitality, property development, gaming and horse racing. The racing club itself recently underwent a $72 million development to build a state of the art Racecourse (Racing.com Park), Horse Training & Event Centre precinct. With a vision to be the most successful and progressive racing and entertainment provider in Australia, Pakenham Racing Club is on a mission to create the best racing and entertainment experience for members, community, stakeholders and customers.

About Pakenham

Located just one hour from Melbourne, the satellite city of Pakenham is a locality within the Shire of Cardinia. Described as being at the ‘front’ of Melbourne’s South East growth corridor, The Shire, and Pakenham itself has a young and rapidly growing population as new housing developments have boosted its population and infrastructure.

The Role of Chief Executive Officer

Reporting to the Board, leading a highly experienced and capable team, this challenging and complex leadership role encompasses all the following aspects:

• Major racing & training operations at Pakenham Racecourse

• Large functions & events business

• Managing the Clubs property holdings and land development opportunities

• Cardinia Club hospitality and gaming Venue (105 EGMs)

• Club Officer hospitality and gaming Venue (60 EGMs)

• Responsible for governance, legal, financial, commercial & strategy

You will be responsible for the development & achievement of the Clubs strategic plan. With a key focus on building on an already strong operation you will possess the skills, experience & attributes to further grow the horse racing, training & hospitality/gaming footprint and the business success of the Pakenham Racing Club. You will be able to demonstrate a strong track record in leadership, managing multiple stakeholders and in delivering high levels of members & customer service facilities and service offerings. Experience in industries at scale that represent a large & diverse workforce that includes racing, hospitality and gaming. You will also demonstrate achievements in community brand development and high-performance workplace culture.

Applications closed.

An exciting opportunity exists for a Strategy & Insights Lead in a new, in-house, content agency being launched within a major tech based publisher. This role is based in Melbourne. As an in-house insights resource, the Strategy and Insights Lead uses data and analytics to identify the most effective content approach towards performance based results.

You will be responsible for the planning and development of successful content campaigns and some longer-term content strategies across a breadth of clients (via the commercial team). This role will see you enable the commercial team to achieve commercial growth through effective, results driven content insights and strategies. As well as your primary role within the in-house agency, you will also provide some media strategy resource to the sales team as required.

Key responsibilities, requirements & experience;

• Lead and uncover insights, harness strategic thinking, create performance based solutions and drive commercial outcomes (conversions from briefs to booked content campaigns)
• Own the process of insight, strategy, concept and response across content briefs and proactive pitches
• Provide strategic content support to the commercial team and their clients by understanding and interpreting business needs and objectives. This involves interrogating a brief to ensure you have all the information required to deliver a results based content solution (via your in house agency team and process)
• Assess creative work to identify that it delivers on the brief in a way that will be both results driven, and allow for production excellence,
• Develop a cohesive relationship with the sales team ensuring regular communication
• Bring experience across research and audience tools to add further value to existing insights development methods

The successful candidate will have at least 3 years experience in a similar capacity (i.e. Strategy or Insights Lead). The role will suit a resilient professional who is motivated by a fast paced environment.

Expressions of interest which may include a cover letter and CV should be emailed to julieanne@bkdexecutiveleaders.com